Junction Solutions Offers First of Five Whitepapers in the Retail Industry Series; ''Challenges and Solutions in Multi-Channel Retailing'' Addresses Real Marketing Issues.

LINCOLNSHIRE, Ill. -- Junction Solutions, the largest provider of vertical industry focused enterprise software and services based on Microsoft Dynamics(TM) AX (formerly Axapta), today announced the availability of the first of five whitepapers in its Retail Industry Whitepaper Series. These papers have been written by industry expert, Dr. Debra Zahay in combination with Richard Irwin, General Manager of Business Intelligence & Integration Solutions, and Holly Haines, Multi-Channel Retail Product Manager at Junction Solutions.

Dr. Zahay has over 20 years of industry and academic experience around Internet Marketing, Multi-Channel Retailing, Customer Relationship Management (CRM), and Data Quality. Dr. Zahay is also a chaired Professor of Interactive Marketing at Northern Illinois University.

This first whitepaper, "Challenges and Solutions in Multi-Channel Retailing" outlines specific challenges and solutions in multi-channel retailing that can be addressed through software and data solutions, particularly multi-channel data integration. In addition to these issues, it includes an overview of the multi-channel shopper, ROI and other marketing metrics, multi-channel marketing process, and a checklist of multi-channel readiness.

Download the whitepaper, "Challenges and Solutions in Multi-Channel Retail," at www.junctionsolutions.com/programs/Download.aspx.

"This whitepaper series is Junction Solutions' latest step in its continuing effort to educate retail professionals on the solutions to marketing and IT retailing problems," said Dr. Debra Zahay. "These whitepapers should be read by all marketing and/or IT professionals at retail organizations who are in the process of software selection of front office and back office solutions."

The Retail Industry Whitepaper Series will consist of a total of five whitepapers, and include:

--Challenges and Solutions in Multi-Channel Retailing - Available Now!

--The Value of Rapid Response

--Data Quality and Implementation Success

--Personalization and Customization

--Organizational Factors in Technology Adoption

About Junction Solutions

Junction Solutions delivers comprehensive enterprise applications that enable companies to achieve profitable growth by streamlining processes, improving operational efficiency and building tighter connections with their customers and suppliers. Our industry-specific features for multi-channel retailers, integrated with Microsoft Dynamics(TM) AX's flexible and proven ERP applications, give customers proven return on investment and lower total cost of ownership. As a Gold Certified Microsoft Business Partner, we combine business process know-how with comprehensive services for a high-value, low-risk implementation. For more information, visit our web site at www.junctionsolutions.com.